Founded in 2011, the Richmond, Virginia MINI Cooper club seeks to unite MINI Cooper owners and fans alike. My involvement has included many of the following skills and roles: Brand development, products development for the club, website development via WordPress and content management. Also, leveraged public relations skills as well as business relationship management with the local MINI dealership along with a over a dozen other vendors. Participated in event coordination and deployment.
Samples of brand/product management: