Hi, I’m James
Product Design Leader
I’m a digital user experience and product design leader who
helps teams turn complexity into clear, scalable, user-centered
products and has delivered measurable impact across healthcare,
financial services, retail, and education.
Leadership
I’m a seasoned digital leader who guides cross-functional teams through complex design and delivery challenges across healthcare, retail, and financial services. I blend hands-on UX oversight with strong management—aligning stakeholders and designing high-impact products.
Empathy
I lead with empathy by putting people first—users and team members alike. I listen deeply, create space for dialogue, and tailor my approach. I champion collaboration, remove roadblocks, and advocate for needs, ensuring everyone feels valued, heard, and empowered to succeed.
Trust
People trust me because I deliver on promises and communicate with clarity. I build credibility through consistent follow-through, transparent decisions, and genuine commitment to understanding business goals and user needs. Teams know I’ll advocate for what’s right and keep everyone informed.
Testimonials
Kelli Goossen
Sr Design Producer
Highmark Health
“I had the privilege of working under his leadership and I attribute his coaching and influence to being one of the foundation blocks of where I am today in my career! He was by far one of the best managers I’ve ever had. He is deeply invested in his team! He leads with empathy, trust, and he genuinely cares about helping people grow in their careers.”
Amanda Murray
Design Analyst
Optum
“As I worked under James as a design applications analyst and him as my design manager, he always had the best interest of the team. He not only worked with us as our manager, but also as a mentor. He does not micromanage, which I absolutely love because he allows you to hold your own self accountable, as a manager should. “
Sean Cattie
VP, Software Development
Cotiviti
“When I began working with Cotiviti I assessed the technology teams capabilities. I engaged James with developing a design system to be utilized within my organization’s application portfolio. His delivery and vision were so successful and respected, we realigned James and his team under the CIO so we could expand his vision across the entire Cotiviti ecosystem.”
Jimmy Rose
VP, Employee Experience
Cotiviti
“I had the pleasure of working with James on the Cotiviti Employee Committee. As the committee’s executive sponsor, I regularly worked with James on a variety of projects. James was instrumental in taking the Committee from its initial mandate as a party planning group to an integrated element of the employee experience.”